Tuesday 6 May 2014

Radiohead and Nirvana

compare and contrast how Nirvana and Radiohead have used digital technology

Nirvana
MTV
TV appearances TOTP
publicity stunts
Prolonged live internet

Radiohead
PWYW on own website
Exclusively on they're site
youtube, twitter and spotify
no label

Both Nirvana and Radiohead have used digital technology in different ways to Achieve success in the music industry.
Nirvana real eased their album Nevermind in 1991 and today is one of the biggest selling albums of all time. It is estimated that 30 million copies have been sold worldwide. This is largely because of how the internet has changed and benefited the music industry. The internet has helped to prolong the life of Nevermind after the end of Nirvana. It has also introduced their music to younger generations through sources such as YouTube iTunes and Spotify. The way that Nirvana gained fame before digital technology such as the internet was by TV appearances, like Top Of The Pops and The Jonathan Ross show. On these shows nirvana would perform in outrageous ways or play their less mainstream material, creating a large amount of publicity through social integration.

Radiohead have used digital technology to help increase the amount of they're album sales. Using the internet



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